EXHIBITION DESIGN HOW&WOW Linen, CCNL
Photography by: Sjoerd Knibbeler
Exhibition design and production by Studio Jeroen van Veluw
Crafts Council Nederland presents a high-end online exhibition: HOW&WOW Linen. This two-piece production contains a journey through Dutch agriculture showing the course from flax till linen and its exceptional versatile use. Its mysteries hidden in almost forgotten knowledge, revolts back in inevitable ways. HOW starts with the delicate blue flower and will introduce you to ancient techniques among which are rippling, winnowing, retting, scutching and heckling combs. WOW shows an experimental search by designers and artisans encountering tradition and new perspectives. Emphasising flax, linen and linseed oil’s potential relevance. Coming together in a highly aesthetic, but foremost essential group exhibition. Featured this Dutch Design Week 2020, bringing light at the dusk of 2020.
Introducing Pauline Esparon, Maaike Gottschal, Eva Klee, Agne Kucerenkaite, Christien Meindertsma, Anita Michaluszko, Ruben van der Scheer, Saar Scheerlings, Studio Plastique, Lee Sun, the linen project stewards, Babs van den Thillart, Weefnetwerk, Mark de Weijer and Anna Wetzel. With cooperation of Karlijn Bokhorst and Heleen Lorijn.